Paul Smith

Paul Smith is Britain’s foremost designer. He is renowned for his creative aesthetic, which combines tradition and modernity. Reaffirming the values that Paul set down in 1970, ‘classic with a twist’ remains the guiding principle of the company. Paul’s saying, that ‘you can find inspiration in everything’, means that references are eclectic. The Paul Smith men’s and women’s collections are positioned within the luxury designer space. Paul Smith launches a new eyewear collection that focuses on craft and attention to detail. Handcrafted in the Italian Dolomites, the new sunglass and optical collection follow a rigorous manufacturing process. Each frame is guided through 42 stages by a team of talented craftsmen. The process takes up to 6 weeks to complete, with every step executed with precision and care. This superb attention to detail and respect for traditional craftsmanship makes the Paul Smith Eyewear collection truly one of a kind. Each frame is carefully crafted using the highest quality materials. Specially developed acetates from Italian experts, Mazzucchelli, provide a unique palette that follows Paul’s passion for exceptional materials. Colour is central to the Eyewear collection and is expressed through coloured acetate frames based on Paul Smith’s ‘Artist Stripe.’